Welcome to this website devoted to the art of speeches in Europe today. Logos, pathos, ethos brings you some of the best quotes, speeches, and rhetorical tips. As its name suggests, this multilingual website is inspired by the long-standing European tradition of the art of speeches stretching back over twenty-five centuries. It seeks to shine a spotlight on speeches that matter on the European stage today.

Logos Pathos Ethos, March 2016

Dear speech-fans and friends,

The art of speeches is an old enough discipline to keep us from believing the challenges we face are totally new to mankind.

Looking back to history, we can find in leaders confronted to dangers and difficulties some wisdom, vision, and inspiration.

And good stories. And good quotes.

This month’s harvest provides a few examples.

Isabelle

 

 

If you read only one speech this month, read this one

by Umberto Eco,

delivered in 2012 when he received the Treaties of Nijmegen Medal.

To decide and recognize what, in a tolerant vision, would remain intolerable for us, is the kind or borderline that Europeans are called to trace every day, with a sense of equity and with the constant exercise of that virtue that, since Aristotle, philosopher called Prudence.

In this philosophical sense, prudence does not mean reluctance to take risks, and does not coincide with cowardice. In the classical sense of phronesis, prudence is the ability to govern and discipline oneself by the use of reason.

Umberto Eco, receiving the Treaties of Nijmegen Medal, 7 May 2012

 

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The Political Speechwriter's Companion - second edition

The Political Speechwriter's Companion - second edition - Logos Pathos Ethos
Robert A. Lehrman & Eric Schnure

This is THE book to start with as a new political speechwriter but also to go back to as an experienced speechwriter. For this second edition, Robert Lehrman and Eric Schnure have built on their experience as chief speechwriter and speechwriter to former Vice-President Gore and as teachers mainly in the United States but also in Europe, Asia, and [...]
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Quotation of the day

« Mr. President (Barack Obama), we urge you from here, from Athens, with its eternal, simple Parthenon -- the Parthenon of democracy and civilization -- to continue to serve the same ideals after the end of your term. Your appeal will continue into the future. In this future and very promising journey, we would like you to take Greece along. At th... »
Prokopis Pavlopoulos
Posted by Isabelle
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Logos Pathos Ethos, February 2016

Dear speech-fans and friends,

From Holocaust Remembrance Day to the World Economic Forum to the State of the Union in Washington, January calls for great speeches.
Here is your monthly selection of powerful lines and rhetorical tools.

Whether you craft or collect quotations, you may be interested to read more on the power of virtuous quotes in this piece of research published in the January-February 2016 issue of the Harvard Business Review.

What will you do on March 15th, for World Speech Day ?

Let’s collect our ideas for the next issue.

Isabelle

 

Build the speaker’s ethos:

Remembrance 1945

As a German born in 1955, I did not live through the darkest times in the history of my country. But the mass murder committed by the Nazis in the name of my nation was the reason I became involved in politics, as I vowed: Never again.

I say this as a German, as a politician and as a father:

We must keep the memory alive.

We must tell our children about the crimes committed in Theresienstadt, in Auschwitz, Birkenau and elsewhere. We must do so for the sake of our children, we must tell them so that their children will tell the next generation.

Remembering hurts, but we must teach our children how this unique crime in human history, these barbaric acts of evil could happen in one of the most modernized societies of that time.

European Parliament President Martin Schulz, Holocaust Remembrance Day, 27 January 2016

 

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Logos Pathos Ethos, January 2016

Dear speech-fans and friends,

The last weeks of 2015 focused on the Conference of Parties (COP 21) in Paris and offered what we like:

logos, pathos, and ethos in many speeches, from President of Kiribati to UN Secretary General Ban Ki-moon …

and a selection of compelling and memorable stories, including the Conference itself.

May this reading inspire us as we start 2016: Happy New Year! 

Isabelle

 

Mr President, as Chair of this forum, I commend your leadership and your initiative.

H.E. Mr. Anote Tong, President of Kiribati, COP 21 Opening speech, 30 November 2015

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Logos Pathos Ethos, December 2015

Dear speech-fans and friends,

 

We have never heard so much French spoken by so many in the speeches delivered this last month.

For the worst reason and for the best reason:

The worst reason: because of the horrible events in Paris, of course.

The best reason: because we all know that speaking the audience’s language go straight to their hearts.

Many thanks to all of you, in Europe and beyond, who shared a quote, helped with a translation, or expressed their friendship in French.

Isabelle


Que veulent les terroristes ?
Nous diviser, nous opposer, nous jeter les uns contre les autres.
Je vous l’assure, ils échoueront.
Ils ont le culte de la mort, mais nous, nous, nous avons l’amour, l’amour de la vie.

French President François Hollande, Hommage national aux victimes des attentats du 13 novembre, 27 November 2015

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Logos Pathos Ethos, November 2015

Dear speech-fans and friends,

 

How to catch the audience’s attention?

Speechwriters’ and speakers’ recurring question.

Our selection this month focuses on refreshing openings, tangible examples, and ceremonial speeches and how they throw light on our challenges today.

 

You may also like to listen to a selection of Nobel Peace Lectures, in French and English, gathered by the radio station France culture in these times between the announcement of the Nobel Prizes (early October) and the Lectures to come (early December).

 

Even better, let’s meet! Our fellow speechwriter Jan Sonneveld – whom I met at the World conference of the Professional Speechwriters Association in Washington earlier this month – will be in town on November 25th. Save your lunchbreak to meet this talented colleague (see his Vital speech: How Speechwriting Changed Me, or his Twitter and Tumblr). A « save-the-date » is following this mail.

 

Enjoy the reading, the listening, and the networking.

Isabelle

 

A selection of refreshing openings:

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